Abundance

As conscious founders and entrepreneurs, I am going to make a bold statement that we are all doing some sort of inner work to come back to our core authentic self. 

I am also going to make a bold statement that our business is not where we wish it could be, and we are working hard to move the needle forward towards our goals. 

I am also going to make another bold statement that our mission is to leave the world a better place. 

Thus, if  the observations made are all Yes, doesn’t that mean, at a high level, our job is to create a circuitry to activate abundance and sustenance for all that we come into contact with – to the level that the act of receiving is equivalent to the act of giving, whereby our brand and business becomes  a vehicle that enables this dance of give and take. 

Yet, in a saturated market, intelligent consumers, ever evolving economic landscape, what kind of proactive preparations do you have in place for your business to ensure you and your business will continue to thrive? 

You, as a creator and a builder, have been put on this planet share your energy for the greater good. You can have a meaningful brand and do meaningful actions, but what good is it if you're not making a profit? How would that benefit the world and the people you work with in a meaningful way? 

Sometimes, we need to take a step back, pause, and think about our business in this capacity. 

Are we too narrowly focused on over-thinking, forcing, doing, pushing, striving for more, we forget what we ultimately created our business for? Completely disconnected to our family, friends, community, and true earning potential? 


Perhaps we need to take a beat, step back, take a breath and reassess our purpose, needs, desire. 


Do my personal and professional goals still align with the business I am creating? 


Where have I veered off path? And most importantly, what is the ROI of my efforts, do they reflect reaching my goals? 


Align your purpose, be proactive in your preparation,  and a promise to yourself to always come back to your core authentic self. When you do,the Universe will conspire to ensure you continue to propel forward, give you opportunities that will grow your profit, and get you closer to your ultimate goal. 

The remainder of 2024 will be full of excitement. We are seeing a softening in the industry with pockets of growth in the short to mid term – refocus on your brand equity, your platform, and use white glove service with your customers and meet them where they are. There are still opportunities yet there are also risks. More about what I along with other industry experts anticipate for the remainder of 2024, read about it here.

I hope the summer months allowed you to do just that, and as we readjust back to the bustle of life, you are ready for the 2nd half of 2024. 

To work with us, connect with us here.


To your success xx

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